“Ken has had a HUGE impact on my business. I’ve re-read his “The System Club Letters” book probably 30, 40, maybe 50 times. I actually learned how to create an info marketing business from him. It’s my all-time favorite business book.”
– Ben Settle, seven-figure a year publisher and direct response copywriter
“The System Club Letters” is a classic marketing book. It needs to be included with all the classics like the “Robert Collier Letter Book”, “My Life in Advertising”, “Scientific Advertising.” I re-read it at least once a year.”
– Doberman Dan, top direct response copywriter and protégé of Gary Halbert
These letters – fifty-seven in all – were written to be absorbed quickly and deliver hard hitting, targeted marketing tactics and inspiration.
Here are just a few of the ideas Ken shares in his latest book:
The purpose of these letters is to help you think like a marketer and businessperson and hopefully become a better person in the process.